New Superfood on the Block

For our readers interested in ever-changing superfood trends, SRxA’s Word on Health has news for you!  Keep an eye out for cupuaçu.  Apparently it’s a melon sized fruit, with a thick shell found in the jungles of Colombia, Peru and Brazil.   While it looks a lot like a coconut, those in the know say it tastes like a cross between banana, chocolate, and pineapple.

It is packed with phytonutrient polyphenols, vitamins B1, B2, and B3, fatty and amino acids, and at least nine antioxidants , which is why, we suspect, it’s been nicknamed  “pharmacy of the Amazon”.

Its relative obscurity and high-nutrient profile makes it a powerful competitor to other recently popularized superfruits: acai and pomegranate.

Cupuaçu is used as a remedy for abdominal pain, for boosting the immune system rejuvenating and increasing the elasticity of skin.  It’s also said to be  especially beneficial to reproductive health.

Not surprising then, that several corporations have begun production of cupuaçu-based food supplements including pills, drinks, smoothies and sweets.

Expect this to be coming to stores near you soon.  In the meantime we suggest you learn how to ask for it.  For our non-Portuguese readers the correct pronunciation of cupuaçu  is koo-pwah-sue.

For more of the latest news on advances in reproductive health and aesthetics check out SRxA’s team of clinical advisors in Reproductive Health and Aesthetic Dermatology!